Four research modes
Phrase match, broad match, related and questions, each with monthly volume, CPC, competition, intent and SERP features, for one seed or a bulk list of a hundred.
Keyword research
Keyword research tool with personal difficulty scores
Keywords you can actually win, not just keywords that exist.
Most keyword tools show you the same difficulty number for everyone. Serpified's personal difficulty reads your site's authority and the pages already ranking for a term and tells you how hard it is for you, which is the only version of the number that matters.
Research runs in four modes (phrase match, broad match, related terms and questions), groups results into word clusters, finds weak result pages you can outrank, and builds a strategy: topic clusters mapped to pages, with the keyword list saved to your project for tracking.
What you get
Personal keyword difficulty
A difficulty score that accounts for your domain, not a generic one. It explains itself: which page-one sites are beatable and why.
City and region volumes
Search volumes for a city or region from Google's own planner data, so a local business plans around its real demand rather than the national number.
Weak result pages
Terms where the page-one results are thin, old or off-topic, which are the fastest wins for a new page.
Keyword strategy builder
Turns a seed list into topic clusters mapped to pages, with the primary and supporting terms for each, exported as a plan or saved to a project.
Live result page
The actual Google result page for any keyword, market, city and device, with every feature labelled: ads, AI Overview, People also ask, local pack, shopping.
How it works
- 1Start with a seed
A keyword, a list, or a competitor's domain.
- 2Filter by what you can win
Personal difficulty, intent, volume and the weak-page signal narrow hundreds of ideas to a shortlist.
- 3Build the plan
Cluster into topics, assign pages, and push the list to a project to track positions from tomorrow.
What changes
- ✓A content plan built on terms you can rank for within months, not years.
- ✓Local volumes for every city a client serves.
- ✓A question list for FAQ and answer-engine content.
How it compares
The modes and filters cover the same ground as the big keyword tools. The difference is the personal difficulty score, city-level volumes in the same view, and the strategy builder that turns a list into a page plan.
Questions people ask
- What is keyword difficulty?
- Keyword difficulty estimates how hard it is to reach page one for a term. Generic scores look only at the ranking pages; Serpified's personal score also weighs your own site's authority and relevance, so two sites see different numbers for the same keyword.
- Where do the search volumes come from?
- From a keyword index covering 94 countries, with Google Ads planner data for city and region volumes.
- Can I research keywords for a city?
- Yes. Pick the country, then type a city or region; volumes and the live result page follow that location.
- How many keywords can I research at once?
- Up to a hundred per bulk lookup, and the strategy builder works on lists of any size within your credits.
- Does keyword research use credits?
- A fresh lookup costs a few research credits; anything looked up in the last week is free to read again, and the page shows the cost before fetching.
Works with
Try keyword research free for 30 days
Included in every plan. Plans from $39 a month for three websites.