Plans and pricing

SEO, ads, local and AI-search intelligence, priced by the number of websites you look after. Every plan has every tool; bigger plans add sites, tracked keywords, credits and seats.

2 months free
Starter

For freelancers and small businesses with a few sites.

$33/mo
billed annually ($396 a year) · $39 monthly
Start free trial

30 days free, then $33/mo. Cancel any time.

Sites and tracking
  • ✓3 websites
  • ✓150 keywords tracked daily
  • ✓5,000 audit pages a month
Research
  • ✓3,000 credits a month
  • ✓Domain, keyword, ads, backlinks and traffic
  • ✓24 months history
AI search
  • ✓AI visibility on five assistants
  • ✓AI-ready site audit
Team and access
  • ✓1 seat
  • ✓API and MCP access
Most popular
Growth

For consultants and small teams growing a client list.

$74/mo
billed annually ($888 a year) · $89 monthly
Start free trial

30 days free, then $74/mo. Cancel any time.

Sites and tracking
  • ✓10 websites
  • ✓400 keywords tracked daily
  • ✓20,000 audit pages a month
Research
  • ✓8,000 credits a month
  • ✓Domain, keyword, ads, backlinks and traffic
  • ✓24 months history
AI search
  • ✓AI visibility on five assistants
  • ✓AI-ready site audit
Team and access
  • ✓2 seats
  • ✓API and MCP access
Agency

For agencies running SEO and ads for many clients.

$124/mo
billed annually ($1488 a year) · $149 monthly
Start free trial

30 days free, then $124/mo. Cancel any time.

Sites and tracking
  • ✓20 websites
  • ✓700 keywords tracked daily
  • ✓50,000 audit pages a month
Research
  • ✓15,000 credits a month
  • ✓Domain, keyword, ads, backlinks and traffic
  • ✓24 months history
AI search
  • ✓AI visibility on five assistants
  • ✓AI-ready site audit
Team and access
  • ✓5 seats
  • ✓API and MCP access
Agency Plus

For larger agencies with reporting and team needs.

$166/mo
billed annually ($1992 a year) · $199 monthly
Start free trial

30 days free, then $166/mo. Cancel any time.

Sites and tracking
  • ✓30 websites
  • ✓900 keywords tracked daily
  • ✓100,000 audit pages a month
Research
  • ✓22,000 credits a month
  • ✓Domain, keyword, ads, backlinks and traffic
  • ✓24 months history
AI search
  • ✓AI visibility on five assistants
  • ✓AI-ready site audit
Team and access
  • ✓10 seats
  • ✓API and MCP access
Enterprise

31 websites and up, priced by agreement.

Custom
priced by agreement
Sites and tracking
  • ✓31+ websites
  • ✓2,000+ keywords tracked daily
  • ✓250,000 audit pages a month
Research
  • ✓50,000+ credits a month
  • ✓Domain, keyword, ads, backlinks and traffic
  • ✓24 months history
AI search
  • ✓AI visibility on five assistants
  • ✓AI-ready site audit
Team and access
  • ✓25+ seats
  • ✓API and MCP access
Free trial $0

One website for 30 days. No card needed. 1 website, 10 keywords tracked daily, 200 credits a month. Your data stays when it ends.

Start free

Compare plans

Feature
Starter
$39/mo
Growth
$89/mo
Agency
$149/mo
Agency Plus
$199/mo
Enterprise
Custom
Websites and tracking
Websites (projects)
Each project is one site with its keywords, competitors, rankings and ads
310203031+
Keywords tracked daily
Google positions checked every day with the full top 20 stored
1504007009002,000+
City and region tracking
✓✓✓✓✓
Mobile and desktop
✓✓✓✓✓
PPC keyword tracking
Which rivals buy ads on your keywords and what they say
✓✓✓✓✓
Map rank grid
✓✓✓✓✓
Research credits
Credits a month
Spent only when fresh data is fetched; stored data is free to view
3,0008,00015,00022,00050,000+
Domain and keyword research
✓✓✓✓✓
Keyword gap, up to 5 domains
✓✓✓✓✓
Advertising research and ad archive
✓✓✓✓✓
Backlinks and link gap
✓✓✓✓✓
Traffic analytics
✓✓✓✓✓
Historical data (24 months)
✓✓✓✓✓
Site audit and content
Pages crawled a month
5,00020,00050,000100,000250,000
AI search readiness checks
✓✓✓✓✓
Page optimiser and teardown
✓✓✓✓✓
Content briefs and drafting
✓✓✓✓✓
Topic Finder
✓✓✓✓✓
AI search
AI visibility across ChatGPT, Gemini, Claude, Perplexity and Google
✓✓✓✓✓
Sentiment and cited sources
✓✓✓✓✓
Ask the analyst
✓✓✓✓✓
Ads, local and social
PPC planner and ad copy
✓✓✓✓✓
Google Ads agent and launch assistant
✓✓✓✓✓
Reviews, listings and Business Profile
✓✓✓✓✓
Social scheduler
✓✓✓✓✓
Media monitoring
✓✓✓✓✓
Reporting and access
Scheduled PDF reports
2020UnlimitedUnlimitedUnlimited
Search Console and Analytics
✓✓✓✓✓
CSV exports
✓✓✓✓✓
API and MCP access
✓✓✓✓✓
Outreach mailboxes
11310Unlimited
Team seats
1251025+

Add-ons

Extra websites
$6 per site a month
  • •On Agency Plus, when 30 is not quite enough
  • •Same limits per site as the plan
  • •Add or remove any month
Extra seats
$15 per user a month
  • •Individual logins for colleagues and clients
  • •Owner and member roles
  • •Every action in the activity log
Credit packs
From $12
  • •1,000, 5,000 or 20,000 credits
  • •Never expire
  • •Used after the monthly allowance

Enterprise

For agencies and brands with more than 30 websites, several teams, or procurement needs. Everything in Agency Plus, with limits set to your book of clients.

Tell us your site count

Or stay on Agency Plus and add sites at $6 each.

  • ✓Unlimited projects, custom tracking and credit limits
  • ✓Daily or weekly tracking per project
  • ✓White-label PDF reports with your logo
  • ✓Multi-brand AI visibility
  • ✓API and MCP with higher rate limits
  • ✓Single sign-on and audit log export
  • ✓Invoice billing and a named contact
  • ✓Onboarding for your team
30-day money-back guarantee

If the product does not do what this page says in your first 30 days, write to us and we refund the first payment. No forms, no questions.

Cancel any time

One click on the Billing page. Your plan runs to the end of the period you paid for and then stops. Nothing is deleted; your data stays readable.

Frequently asked questions

What counts as a website?

A project: one domain in one market, with its keywords, competitors, rankings, ads and audits. A client with two country sites is two projects.

What are credits?

Credits pay for fresh data. A domain overview costs a few credits, a keyword research run a few more, and a daily rank check less than one. Anything already fetched in the last week is free to look at again, and every page tells you what it will cost before it fetches.

Can I try it free?

Yes. The free trial gives you one website, 10 tracked keywords and 200 credits for 30 days, with no card. When it ends your data stays and you can read it; choose a plan to keep fetching and tracking.

Can I cancel at any time?

Yes, from the Billing page in one click. Your plan runs to the end of the period you paid for and then stops. No forms, no calls, no questions.

Is there a refund policy?

If the product does not do what this page says in your first 30 days, write to us and we refund the first payment.

What happens if I go over a limit?

Nothing is deleted. Extra keywords stop being refreshed and extra projects wait until you upgrade or make room. Credits can be topped up at any time.

Do you offer annual billing?

Yes. Pay for ten months and get twelve. Switch between monthly and annual on the Billing page.

I run an agency with more than 30 sites. What should I choose?

Agency Plus with extra sites at $6 each works up to about 40. Above that, Enterprise gives you custom limits, white-label reports and an account contact. Tell us your site count and we reply the same day.

Prices in US dollars, excluding tax where it applies.